01Is this off-the-shelf SaaS?
No. Each client gets a dedicated deployment configured to their sources, brands, calendar and rules. Nothing is pooled across clients.
02Which data sources does it work with?
Proven today: Google Analytics 4, MoEngage, Google BigQuery, Google Sheets and Secure file drops. Google Ads and Meta Ads data arrive through your existing marketing data feed, as do exports from other ad platforms; direct ad-platform connectors are still being validated. Other sources are scoped with you before we commit to them.
03Does it cover ecommerce and stores, or only marketing?
Both. Online store reports, shop performance with footfall and conversion, and receipt and loyalty reporting run beside marketing and CRM. Each is set up for your storefronts, shop files and calendar.
04Do we need a data warehouse?
It runs on Google BigQuery. If you do not have a warehouse yet, we scope one with you as part of the first step.
05How does the AI reach our data?
Through a secure connector. People sign in, get answers only about what they are allowed to see, receive totals rather than customer records, and every question is logged.
06Can different teams see different data?
Yes. Each person is given the pages and teams they need, and sees nothing else, in the platform and in AI tools.
07How long does it take to go live?
It depends on your sources, access and approvals. We agree the scope first and start with one module as a pilot, so we do not promise a timeline before that.
08What about personal customer data?
Analytics work on masked customer identifiers. Contact details are limited to named people, with export limits and alerts.
09Is it certified, for example SOC 2 or ISO 27001?
No certification is claimed. We share the list of implemented controls and can arrange a security review with your team.
10Who builds and supports it?
HYVE Labs, a software and automation team in Dubai.